{"id":1569,"date":"2022-09-13T16:38:38","date_gmt":"2022-09-13T16:38:38","guid":{"rendered":"https:\/\/www.kaiserscholle.com\/ai-expertise"},"modified":"2024-05-29T14:00:31","modified_gmt":"2024-05-29T14:00:31","slug":"ai-expertise","status":"publish","type":"page","link":"https:\/\/www.kaiserscholle.com\/en\/ai-expertise","title":{"rendered":"AI expertise"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1569\" class=\"elementor elementor-1569 elementor-234\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d4cdcf e-flex e-con-boxed e-con e-parent\" data-id=\"1d4cdcf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9a9987f e-flex e-con-boxed e-con e-child\" data-id=\"9a9987f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63a1c5c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"63a1c5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Artificial intelligence - the future of marketing<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f4b2523 e-flex e-con-boxed e-con e-parent\" data-id=\"f4b2523\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b58d758 e-flex e-con-boxed e-con e-child\" data-id=\"b58d758\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24254ac elementor-absolute elementor-invisible elementor-widget elementor-widget-text-path\" data-id=\"24254ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;text&quot;:&quot;NEU&quot;,&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200,&quot;link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]}}\" data-widget_type=\"text-path.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-text-path\" data-text=\"NEU\" data-url=\"\/\/www.kaiserscholle.com\/wp-content\/plugins\/elementor\/assets\/svg-paths\/circle.svg\" data-link-url=\"\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c5a03ca e-flex e-con-boxed e-con e-child\" data-id=\"c5a03ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-574f5f6 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"574f5f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Masterclass-Keyvisual-1-1024x576.png\" class=\"attachment-large size-large wp-image-2017\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Masterclass-Keyvisual-1-1024x576.png 1024w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Masterclass-Keyvisual-1-300x169.png 300w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Masterclass-Keyvisual-1-768x432.png 768w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Masterclass-Keyvisual-1-1536x864.png 1536w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Masterclass-Keyvisual-1-2048x1152.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-add07a7 elementor-widget elementor-widget-image\" data-id=\"add07a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Tools-Logomatte-1024x1024.png\" class=\"attachment-large size-large wp-image-2019\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Tools-Logomatte-1024x1024.png 1024w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Tools-Logomatte-300x300.png 300w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Tools-Logomatte-150x150.png 150w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Tools-Logomatte-768x768.png 768w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/KI-Tools-Logomatte.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14f943d elementor-widget__width-initial elementor-cta--skin-classic elementor-animated-content elementor-widget elementor-widget-call-to-action\" data-id=\"14f943d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_on&quot;:[&quot;desktop&quot;],&quot;sticky_offset&quot;:100,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/kirevolution.com\/ki-masterclass-boost-your-productivity-customer-experience\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tDo you work in marketing or customer service? You know a few AI tools - but are you lacking an overview, the knack for prompting? Do you want to automate your customer dialogue?\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tthen you are exactly right HERE!<br>Here's what to expect:<br>\n- 2-day workshop with other marketing managers<br>\n- Get to know over 15 tools and practically try them out in a team<br>\n- Learn to understand and utilize the automation of customer dialogues<br>\n- Optimally tailored to the everyday work in marketing - with a focus on customer service and customer experience, keeping an eye on data protection<br><br>\nLearn how you can get the most out of industry giants like Perplexity.ai (text), Canva or Leonardo (image), CustomGPTs and SwissGPT (text), Co-Pilot by Microsoft... or Vier.ai (Customer Experience\/Automation of customer dialogues) for your daily routine.<br>\nAnd test newcomers, such as wondercraft, Playn Voice, etc., and benefit from free trial subscriptions.\n\n\n\n\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-md\">\n\t\t\t\t\t\tMore information\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-02413d4 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-child\" data-id=\"02413d4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c73c7d elementor-absolute elementor-invisible elementor-widget elementor-widget-text-path\" data-id=\"5c73c7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;text&quot;:&quot;NEW&quot;,&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200,&quot;link&quot;:{&quot;url&quot;:&quot;&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]}}\" data-widget_type=\"text-path.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-text-path\" data-text=\"NEW\" data-url=\"\/\/www.kaiserscholle.com\/wp-content\/plugins\/elementor\/assets\/svg-paths\/circle.svg\" data-link-url=\"\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-811033c elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-heading\" data-id=\"811033c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Masterclasses for your marketing department<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e075e32 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"e075e32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Bookable in-house:<\/strong> <br>Workshops individually tailored to your needs in-house or offsite: Your employees get an overview of the benefits and barriers of AI, learn how to use AI easily, and jointly develop meaningful areas of application for your specific marketing challenges.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3616341 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con-boxed e-con e-child\" data-id=\"3616341\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-efbdbdb e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"efbdbdb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c985e0b elementor-widget elementor-widget-heading\" data-id=\"c985e0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI Masterclass Silver<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c8ea43 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3c8ea43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Impulse lecture:<\/strong>\u00a0<\/p><p>Importance and use of AI in marketing\u00a0<\/p><p>Practical tips for daily use<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26468bf elementor-align-center elementor-widget__width-initial elementor-absolute elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"26468bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request KI Masterclass Silver<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a3c4578 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"a3c4578\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e4459fb elementor-widget elementor-widget-heading\" data-id=\"e4459fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI Masterclass Gold<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d676e1 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4d676e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Everything from Silver\u00a0<br \/><strong>+<\/strong><br \/><strong>10 AI Best Practice Cases<\/strong><br \/><strong>+<\/strong><br \/><strong>KI Team Readyness Check<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b75bdfd elementor-align-center elementor-widget__width-initial elementor-absolute elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"b75bdfd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request KI Masterclass Gold<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2741238 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"2741238\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb727db elementor-widget elementor-widget-heading\" data-id=\"cb727db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI Masterclass Platinum\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-feeef42 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"feeef42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Everything from Silver &amp; Gold<br \/><strong>+<\/strong><br \/><strong>In-house workshop<\/strong> for the development of own first AI application areas<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18ef3a7 elementor-align-center elementor-widget__width-initial elementor-absolute elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"18ef3a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request KI Masterclass Platinum<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-492af8b elementor-absolute e-transform elementor-invisible elementor-widget elementor-widget-image\" data-id=\"492af8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;slideInRight&quot;,&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:-22,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"700\" height=\"512\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Scholle-Blau.svg\" class=\"attachment-large size-large wp-image-1488\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e440ee elementor-widget elementor-widget-heading\" data-id=\"2e440ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FREE OF CHARGE:  <br>Results of the latest study 2023 AI in marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37dbeb7 e-con-full e-flex e-con e-child\" data-id=\"37dbeb7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3052b8d elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"3052b8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2023\/06\/Studie-Kuenstliche-Intelligenz-die-Zukunft-des-Marketings-2023-1024x576.png\" class=\"attachment-large size-large wp-image-1832\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2023\/06\/Studie-Kuenstliche-Intelligenz-die-Zukunft-des-Marketings-2023-1024x576.png 1024w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2023\/06\/Studie-Kuenstliche-Intelligenz-die-Zukunft-des-Marketings-2023-300x169.png 300w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2023\/06\/Studie-Kuenstliche-Intelligenz-die-Zukunft-des-Marketings-2023-768x432.png 768w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2023\/06\/Studie-Kuenstliche-Intelligenz-die-Zukunft-des-Marketings-2023-1536x865.png 1536w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2023\/06\/Studie-Kuenstliche-Intelligenz-die-Zukunft-des-Marketings-2023-2048x1153.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\"><\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de14787 elementor-widget__width-initial elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"de14787\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;60&quot;,&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width_tablet&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"EN: Studie Welle 4\" aria-label=\"EN: Studie Welle 4\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"1569\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"de14787\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"AI expertise - Kaiserscholle\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"1569\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-sm-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tFirst name\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"First name\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_8f686dc elementor-col-50 elementor-sm-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_8f686dc\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tLast name\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_8f686dc]\" id=\"form-field-field_8f686dc\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Last name\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-field_0e2ea84 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_0e2ea84\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tE-mail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[field_0e2ea84]\" id=\"form-field-field_0e2ea84\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"E-mail\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_1b421a8 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_1b421a8]\" id=\"form-field-field_1b421a8\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-field_1b421a8\">I agree that Kaiserscholle GmbH may send me information on the topic of Artificial Intelligence - The Future of Marketing. This is limited to a newsletter, which I can unsubscribe from at any time, and the free 2023 study I requested here. My email address may only be used for these purposes.<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-60 e-form__buttons elementor-md-100\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-md\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download study<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3345f93 e-flex e-con-boxed e-con e-parent\" data-id=\"3345f93\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36bcff0 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"36bcff0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Are you an AI optimist or an AI skeptic? Take the KI Typomat test: 6 questions, 3 minutes. Free of charge ... and anonymous<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1670d66 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"1670d66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"323\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/halb-leer-halb-voll.jpeg\" class=\"attachment-large size-large wp-image-2037\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/halb-leer-halb-voll.jpeg 500w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/halb-leer-halb-voll-300x194.jpeg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f74daa elementor-align-center elementor-widget__width-inherit elementor-mobile-align-justify elementor-invisible elementor-widget elementor-widget-button\" data-id=\"5f74daa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/www.kaiserscholle.com\/en\/ki-typomat\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Click here for the AI self-test<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65d5dd3 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-heading\" data-id=\"65d5dd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The AI Typomat for the whole team<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f58ff6 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"0f58ff6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Check the readiness in your marketing team to use Artificial Intelligence; Anonymously, easily and in comparison to other companies. What is the percentage of AI skeptics on the team? How ready is your department for new technologies? How do you invest in digitization?<\/p>\n<ul>\n<li>Questionnaire with 6 questions about attitudes<\/li>\n<li>Validated by AI questionnaire (approx. 200 items)<\/li>\n<li>Presentation of results anonymized and including recommendations for the use of AI in marketing in your team<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10a6b15 elementor-widget__width-initial elementor-mobile-align-center elementor-widget-mobile__width-inherit elementor-absolute elementor-widget elementor-widget-button\" data-id=\"10a6b15\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"mailto:hallo@kaiserscholle.com\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request KI Typomat for the team<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c836a14 elementor-absolute e-transform elementor-invisible elementor-widget elementor-widget-image\" data-id=\"c836a14\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;rotateInUpRight&quot;,&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:150,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"512\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Scholle-Petrol.svg\" class=\"attachment-large size-large wp-image-1489\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-08d919b e-flex e-con-boxed e-con e-parent\" data-id=\"08d919b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0d98e83 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"0d98e83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Learn about AI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3167afc e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"3167afc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-54c25dc elementor-widget__width-inherit elementor-widget elementor-widget-video\" data-id=\"54c25dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;show_image_overlay&quot;:&quot;yes&quot;,&quot;image_overlay&quot;:{&quot;url&quot;:&quot;http:\\\/\\\/www.kaiserscholle.com\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/CleanShot-2024-02-10-at-20.20.24@2x.png&quot;,&quot;id&quot;:1927,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"http:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/02\/Kaiserscholle-Keynote-Video_lang_komprimiert.mp4\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t\t\t<div class=\"elementor-custom-embed-image-overlay\" style=\"background-image: url(https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/02\/CleanShot-2024-02-10-at-20.20.24@2x.png);\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-custom-embed-play\" role=\"button\" aria-label=\"Play Video\" tabindex=\"0\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-play\"><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63d78e7 elementor-widget elementor-widget-heading\" data-id=\"63d78e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Keynote Insights\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef132dc elementor-widget elementor-widget-text-editor\" data-id=\"ef132dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Claudia B\u00fcnte knows how to present digitalization, AI, and economic topics in a tangible way.<\/p><p>Keynotes in GERMAN and ENGLISH<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ae2aee e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"0ae2aee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-91d249e elementor-widget__width-inherit elementor-widget elementor-widget-video\" data-id=\"91d249e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/wJB7Hm5x51M&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8f6de8 elementor-widget elementor-widget-heading\" data-id=\"d8f6de8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Talk at ADC Conference, \"Is this AI or can I through it away?\"<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2c355f elementor-widget elementor-widget-text-editor\" data-id=\"b2c355f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This presentation from the ADC conference is about how China is turning advertising upside down and what we in Europe can learn from it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b4827cd e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"b4827cd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f4c63e6 elementor-widget__width-inherit elementor-widget elementor-widget-video\" data-id=\"f4c63e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/O1bNtYPg_Y0&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-716c93d elementor-widget elementor-widget-heading\" data-id=\"716c93d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Iversity Course: Al in Marketing - ENGLISH<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fda300f elementor-widget elementor-widget-text-editor\" data-id=\"fda300f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This Espresso course explains in 10 short units the use of AI in marketing, shows digital tools that work and gives tips on how to use the new tool effectively.  <strong><a href=\"https:\/\/iversity.org\/de\/courses\/artificial-intelligence-in-marketing\" target=\"_blank\" rel=\"noopener\">Click here for the english course<\/a><\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc9fa4e e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"dc9fa4e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7054c4 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"d7054c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"buzzsprout-player-14495386\"><\/div><script src=\"https:\/\/www.buzzsprout.com\/986452\/14495386-108-sophie-hundertmark-und-prof-dr-claudia-bunte-zu-ai-im-marketing.js?container_id=buzzsprout-player-14495386&player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-980f147 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"980f147\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/3mlX4dtRQaNbTSFb2KTCZr?utm_source=generator&theme=0\" width=\"100%\" height=\"152\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7e183b elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"e7e183b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/3hf1D6QgMiZJLz19ynoLzL?utm_source=generator&theme=0\" width=\"100%\" height=\"152\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c1684c elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"4c1684c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/4pdqltVdvDNUgdit6VsYMJ?utm_source=generator&amp;theme=0\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57b39a4 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"57b39a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/6JA94Hn0EkE9995qJQO5CG?utm_source=generator&amp;theme=0\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e34ffa5 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"e34ffa5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/29yxVYeCjere2RWc32cnpF?utm_source=generator&amp;theme=0\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-350355a elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"350355a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/1j5O844wVU3razYTzuApun?utm_source=generator&amp;theme=0\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-095bac5 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"095bac5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/0y8sjEM9VdkwPJkoIzbAYg?utm_source=generator&amp;theme=0\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ed1868 e-flex e-con-boxed e-con e-parent\" data-id=\"6ed1868\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6430b3a e-con-full e-flex e-con e-child\" data-id=\"6430b3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e27c0f6 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-inherit elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"e27c0f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_parent&quot;:&quot;yes&quot;,&quot;sticky_offset&quot;:150,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta\">\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAI Literature\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\t<p>Want more? More info, more knowledge? As a book or e-book? Here you go.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-68bbb0a e-con-full e-flex e-con e-child\" data-id=\"68bbb0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6fcf6ee e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"6fcf6ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-da28d48 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"da28d48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"901\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/1716201570-1.png\" class=\"attachment-large size-large wp-image-2045\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/1716201570-1.png 871w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/1716201570-1-266x300.png 266w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/1716201570-1-768x865.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bbf2d21 e-con-full e-flex e-con e-child\" data-id=\"bbf2d21\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-985741f elementor-widget elementor-widget-heading\" data-id=\"985741f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Generative AI for Businesses<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0c929c elementor-widget elementor-widget-text-editor\" data-id=\"c0c929c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Strategies, Tools, and Best Practices for Successful Integration<\/strong><\/p><ul><li>Practical knowledge transfer<\/li><li>Selected success stories<\/li><li>Templates and guidelines<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86e6efb elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"86e6efb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.amazon.de\/dp\/3758366291\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Buy book<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-470869e e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"470869e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-307cbf5 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"307cbf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"642\" height=\"1024\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1-642x1024.jpg\" class=\"attachment-large size-large wp-image-2047\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1-642x1024.jpg 642w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1-188x300.jpg 188w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1-768x1226.jpg 768w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1-963x1536.jpg 963w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1-1283x2048.jpg 1283w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2024\/05\/So-geht-Digital-Marketing-cover-weiss.png-1.jpg 1410w\" sizes=\"(max-width: 642px) 100vw, 642px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fe364f e-con-full e-flex e-con e-child\" data-id=\"0fe364f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4438aef elementor-widget elementor-widget-heading\" data-id=\"4438aef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">This is How Digital Marketing Goes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd4fa7e elementor-widget elementor-widget-text-editor\" data-id=\"bd4fa7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Tools, Tips, and Trends for Practice<\/strong><\/p><div class=\"flex flex-grow flex-col max-w-full\"><div class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+&amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"1226086c-b123-4e12-a007-e2d3720fc8ad\"><div class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"><div class=\"markdown prose w-full break-words dark:prose-invert light\"><p>This book offers you a comprehensive and practical guide to understanding the world of digital marketing. An indispensable manual for marketing experts, entrepreneurs, students, and anyone who wants to expand their knowledge of digital marketing.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d129005 elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"d129005\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.amazon.de\/So-geht-Digital-Marketing-Trends\/dp\/3658422017\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Buy book<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b652a02 e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"b652a02\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-548d516 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"548d516\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"1024\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Das-KI-Praxisbuch-750x1024.png\" class=\"attachment-large size-large wp-image-1494\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Das-KI-Praxisbuch-750x1024.png 750w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Das-KI-Praxisbuch-220x300.png 220w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Das-KI-Praxisbuch-768x1049.png 768w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Das-KI-Praxisbuch.png 782w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-81b5abd e-con-full e-flex e-con e-child\" data-id=\"81b5abd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e9c73f1 elementor-widget elementor-widget-heading\" data-id=\"e9c73f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The practical book - already in its second edition\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19ad4a4 elementor-widget elementor-widget-text-editor\" data-id=\"19ad4a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>AI &#8211; the future of marketing<\/strong><\/p>\n<ul>\n<li>Current importance of AI for marketing<\/li>\n<li>Impact and obstacles to the successful use of AI<\/li>\n<li>How to make your first AI pilot a success: a three-step guide<\/li>\n<li>Successfully use AI without having to code yourself with these tools<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fb58cd elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"1fb58cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/link.springer.com\/book\/10.1007\/978-3-658-37749-6\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Buy book<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8fcde6 elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"e8fcde6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/link.springer.com\/book\/10.1007\/978-3-658-37749-6\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">or buy ebook<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fe4b62 e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"8fe4b62\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32a919b elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"32a919b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"990\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Digitalisierung-Made-in-China-3D-e1619782910769-1.png\" class=\"attachment-large size-large wp-image-1496\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Digitalisierung-Made-in-China-3D-e1619782910769-1.png 806w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Digitalisierung-Made-in-China-3D-e1619782910769-1-243x300.png 243w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/Digitalisierung-Made-in-China-3D-e1619782910769-1-768x950.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f8bbfe8 e-con-full e-flex e-con e-child\" data-id=\"f8bbfe8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe8bb86 elementor-widget elementor-widget-heading\" data-id=\"fe8bb86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Digitization Made in China<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2237764 elementor-widget elementor-widget-text-editor\" data-id=\"2237764\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li>Relevance of digital transformation and AI for business<\/li>\n<li>Dynamics of China&#8217;s digitalization<\/li>\n<li>Data protection in China and Europe<\/li>\n<li>Role of innovation and creativity, SuperApps, platform ecosystems, mobile payments and livestreaming for growth, commerce and marketing in China.<\/li>\n<li>Development and examples of New Retail and New Marketing in China<\/li>\n<li>22 Expert interviews in the book and QR code to the film interviews<\/li>\n<li>Service section: Briefly explained: the 13 most frequently searched terms on digitization and AI&nbsp;<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8be85aa elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"8be85aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.bod.de\/buchshop\/digitalisierung-made-in-china-alexandra-stefanov-9783753451572\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Buy book<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-acdb223 e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"acdb223\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d44dac4 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-image\" data-id=\"d44dac4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"588\" height=\"705\" src=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/IMG_0787.png\" class=\"attachment-large size-large wp-image-1497\" alt=\"\" srcset=\"https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/IMG_0787.png 588w, https:\/\/www.kaiserscholle.com\/wp-content\/uploads\/2022\/09\/IMG_0787-250x300.png 250w\" sizes=\"(max-width: 588px) 100vw, 588px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5996164 e-con-full e-flex e-con e-child\" data-id=\"5996164\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70b1ddf elementor-widget elementor-widget-heading\" data-id=\"70b1ddf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Chinese AI Revolution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dfb2c0 elementor-widget elementor-widget-text-editor\" data-id=\"2dfb2c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>China is investing massively in artificial intelligence, which has given it an impressive leadership role in the global economy. Anyone who wants to prepare for the digital future should look there today &#8230; or in the new book by Prof. Dr. Claudia B\u00fcnte: The following topics and many more are then presented in a clear and practical way:<\/p>\n<ul>\n<li><span class=\"\">Why China could soon be the world leader in artificial intelligence<br \/><\/span><\/li>\n<li>Why platform ecosystems and digital pay capabilities are changing everything<\/li>\n<li>The new marketing: changing consumer behavior drives transformation<\/li>\n<li>  20 practical tips: Here&#8217;s how we in the West should prepare for the digital revolution<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83127fb elementor-align-justify elementor-widget__width-inherit elementor-widget elementor-widget-button\" data-id=\"83127fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.springer.com\/de\/book\/9783658297947?utm_medium=affiliate&#038;utm_source=commission_junction_authors&#038;utm_campaign=3_nsn6445_product_PID%zp&#038;utm_content=de_05032018#otherversion=9783658297947\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Buy book<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence &#8211; the future of marketing Do you work in marketing or customer service? You know a few AI tools &#8211; but are you lacking an overview, the knack for prompting? Do you want to automate your customer dialogue? then you are exactly right HERE!Here&#8217;s what to expect: &#8211; 2-day workshop with other marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1569","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/pages\/1569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/comments?post=1569"}],"version-history":[{"count":0,"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/pages\/1569\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.kaiserscholle.com\/en\/wp-json\/wp\/v2\/media?parent=1569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}